Sapi service digital communication should have been addressed to an audience of highly competent and professional potential contacts. Eager to interface with an equally prepared interlocutor. However. The value and emotional aspect cannot be completely ignored in b2b communication. Especially if the corporate identity of the brand is closely linked to issues of environmental or social importance.
The sapi service strategy is a great example of azerbaijan telegram data essential it is to communicate the company's mission and unique brand proposition. Going beyond simply offering a product or service. But conveying to the b2b audience a real set of values that they can identify with . How did we achieve this?
The first step in the operational implementation of the sapi service project was the study and creation of the website. Focused on the needs of the b2b user and designed to guide them to the discovery of the sapi service corporate identity. With clarity and intuitiveness.
It was essential for the client to clearly convey its core offering – I.E. Cost-per-copy services. Printer rental or the sale of reconditioned products – but also to make the company's overall vision and its environmental commitment clear . Positioning the brand as a green choice for its potential customers.
Images. Colors. Texts and sections of the site have been defined to tell the story of the brand and the values that guide corporate decisions. But also to illustrate the key advantages for companies that choose to rely on the brand: the possibility of collaborating with an eco-friendly partner. Significantly reducing costs and corporate consumption and containing the environmental impact of the business. Successfully accompanying it in a circular economy. All this also passing through sustainable and short-range supply chains. Capable of creating economic value for the territory in a glocal perspective .
發表於 2025-3-6 18:42:58
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