You will be able to set and achieve joint KPIs

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The manufacturer invests in attracting applications, distributes them among partners, and then the chain breaks off. Dealers are in no hurry to share internal data, and the supplier cannot assess whether the order was completed, what volume, whether the client was satisfied with the interaction, etc. The introduction of IT services allows us to solve this problem, since all processes are tracked in their entirety and become transparent to both sides.

Managing customer demand and loyalty through the implementation Email List of IT tools and improving the quality of service. New technical capabilities are emerging to solve marketing problems. For example, assistance in promoting popular products in a particular region. Leaving ineffective partners. Analytics provides insight into the effectiveness of cooperation with each partner. Let's say a dealer occupies a region but doesn't meet sales targets. In this case, it is worth looking for new partners or opening your own regional divisions. Joint business planning with partners.

   


You will have an understanding: how much can be sold in the region; what volume of production needs to be ensured; how to organize deliveries; what growth points are possible in cooperation with a specific dealer, etc. Joint marketing of partners and manufacturer. A transparent system of interaction with a partner provides an understanding of where clients come from, what they are interested in, how to work with them, as well as the opportunity to influence lead generation.. The dealer attracts more customers because he knows the region’s characteristics better; the manufacturer sets bonuses for him or partially compensates for the promotion budget. Building communication between the manufacturer and the buyer through a system for distributing applications. The manufacturer himself attracts and works with traffic, receives complete information on distributed applications - their order history, while other processes remain unchanged: logistics, product sales, business strategy.